Blog

Posts filtered by: April 2019
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SOMETHING I LEARNED FROM MY FATHER

Courtesy costs nothing — and it can win you friends, influence people and create business clients that last a lifetime.

My father was a market gardener, a coal miner, a timber cutter, a fitter and turner and a motor mechanic. He volunteered for WWII

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THE CREDO TECHNIQUE

Stand for something and you’ll never stand alone.


Dear Chief of Making Things Happen

Tom Watson, Sr., the founder of IBM, said that to be great, a business needs a religion;

In other words it needs an ideology, a set of values and core

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THE MAN WITH THE ONE TRACK MIND

Eddie Arcaro dreamed of becoming the world’s greatest jockey but after watching him ride a horse for five minutes, reality reflected a harsh contradiction.

He was awkward and clumsy, and in his early years in the saddle he couldn’t do one thing right. He

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THE MOST PERSUASIVE TOOL IN ADVERTISING

“How can I sell more product?” is the marketer’s eternal question.

If you sincerely seek the answer, just follow my suggestion.

When it comes to creating advertising, most advice is for the birds.

But the greatest secret of success can be found in two

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THE ‘MT EVEREST’ OF SALES SUCCESS

I mentioned in a past note to you that successful salespeople exhibit a range of desirable skills and habits, yet there is one that stands head and shoulders above the rest and I would share this with you the next time we talk.

Well

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The Secret of How to Sell Anything

Dear Chief ( of making things happen)

In this BLOG I share the secret of how to sell anything. It’s a simple secret, and it works universally, no matter what business you’re in.

The great motivational speaker, Zig Ziglar, has said, ‘You can get

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THE SECRET OF THE MONKEY’S FIST

I learned this secret from reading ‘How I raised myself from Failure to Success in Selling ‘written by one of the greatest salespeople who ever lived, the legendary life insurance salesman Frank Bettger (rhymes with catcher).

Bettger was — in his words — a

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