Blog

Posts filtered by: October 2017
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6 STEPS TO CREATING A WINNING SALES CULTURE

All eight of us would sit in the café every day, eating lunch together. Everyone in the company knew who we were. There was an energy you could feel. We were a small team, but a team we were. We were at 150% of

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BEGIN WITH A REFERRAL IN MIND

As you know, we, like many of you, run a professional service firm.

Our business is helping other professional services firms — accountants and their clients in particular — develop and implement marketing strategies, culture strategies sales strategies and ‘outrageous’ service strategies all designed to

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HERES’S ANOTHER VIEW OF IMPOSSIBLE

A few minutes ago I read about a woman who has 6 children, 35 grandchildren, 75 great-grandchildren and 10 great, great grandchildren — who jumped from an airplane to celebrate her ninety-third birthday. Now that’s a woman who thinks big and believes in the

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HOW TO LET THE SALES COME TO YOU

My Son and Daughter-in- Law own and operate an extraordinary ‘network marketing ‘business. They are very successful by any measure.

I was discussing sales with them and they both said their sales philosophy has always been about ‘soft selling.’ I asked what they meant and

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