Dear Chief ( of making things happen)
In this BLOG I share the secret of how to sell anything. It’s a simple secret, and it works universally, no matter what business you’re in.
The great motivational speaker, Zig Ziglar, has said, ‘You can get
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I learned this secret from reading ‘How I raised myself from Failure to Success in Selling ‘written by one of the greatest salespeople who ever lived, the legendary life insurance salesman Frank Bettger (rhymes with catcher).
Bettger was — in his words — a
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Selling has changed more in the past 10 years than it did in the previous hundred years and many of the assumptions which people have always had about selling have crumbled.
Like it or not, we’re all engaged every day in influencing others to trade
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Dear Chief of Making Things Happen
If your prospects says “It’s not for me …”
This might just mean you have to target your message more carefully. Selling to the wrong audience wastes money. So does selling to the right audience with the wrong message.
I would like to introduce you to a subject dear to my heart …
Why most Businesses don’t work and what to do about it…or put another way…the seven most common mistakes every business owner makes and how to avoid them.
Let me start by
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Since 40% of my followers are Accountants I thought I’d write this one for them, having said that what I’m about to say applies to all professional service firms including the Health Industry as well as most small business owners.
So read on…
Selling
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Think for a minute. What makes a story interesting or compelling?
Stories that pique our interest and grab our attention are those that draw us in. Wouldn’t you agree the stories that are most captivating are the ones where you can imagine yourself as
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